At WYLDER, our journey is one of reconnection – with ourselves, with the earth, and with the lands that have shaped us. Each product we create carries the heart of two places that feel like home: New Zealand and Canada. Through their unique botanicals, we celebrate a blend of traditions that have cared for skin and soul for centuries.
In New Zealand, where our co-founder Aroha’s Māori heritage finds its roots, the land is abundant with powerful native plants like kawakawa, mānuka, and harakeke. New Zealand’s rich traditions and wild beauty call to her, reconnecting her with the deep knowledge her culture holds. Each of these botanicals has a story – kawakawa, known for its soothing and healing properties, harakeke, a natural moisturizer, and mānuka, a gentle yet potent protector for the skin. By choosing these ingredients, we honor their origins and the wisdom of the land, bringing a bit of New Zealand’s spirit into your hands.
At WYLDER, we believe skincare should be both powerful and purposeful. Every product we create is crafted with wildcrafted botanicals from two remarkable places we call home: New Zealand and Canada. Rooted in the purity and potency of nature, our formulations are designed to nourish, protect, and transform your skin.
New Zealand, with its rich traditions and wild beauty, offers extraordinary botanicals like kawakawa, harakeke, and mānuka. Kawakawa calms and restores, harakeke delivers lasting hydration, and mānuka shields and nurtures the skin. These ingredients are more than just effective—they carry the wisdom of a land that respects the balance between people and nature.
Canada’s untamed landscapes bring their own resilience and strength. Ingredients like antioxidant-rich chaga and soothing fireweed are selected for their ability to protect and renew, even in the face of environmental stressors. Each botanical is chosen not only for its effectiveness but for its ability to remind us of the harmony and power of the wild.
WYLDER is more than skincare. It’s a blend of nature’s most potent ingredients and time-honoured traditions, designed to meet the needs of modern skin. With each product, we invite you to experience the grounding beauty of these landscapes and the strength they inspire.
